Responsible for creative and tech collaboration with product owners from around the world to create digital solutions that corresponds to the user’s KPI's. Manage creatives and help lead product development. Solutions include digital platforms, online magazine and mobile applications.
Challenge
Create brand awareness, targeted at budget conscious travellers, to introduce CheapTickets.sg as the online travel agency at the top mind in affordable travel
Strategy
Highlight the product, its understanding of its target audience and showcasing how CheapTickets.sg is the cheapest in terms of flight
Deliverables
Wireframes, user-interface design, art direction,Branding, Marketing Strategy and development.
www.CheapTickets.sg
Korea Tourism Board collaborated with CheapTickets.sg to increase tourist inflow to the country.
Produced the entire Online and offline component for the campaign, with the aid of developers to create a diverse range of interaction for the user. The campaign will be driven via digital, outdoor and social media.
Role: Art Direction,UI/UX, Web Design
Nike - Cortez Run App Mockup, design & animations to show the relaunch of the classic Cortez. We have made it really simple to find your favourite Nike shoes from your phone.The web is designed by combining styles and colors with the shoes.
Australia Tourism Board collaborated with CheapTickets.sg to increase tourist inflow to the country. We devised several campaigns specifically targeted per region of Australia with a dedicated mircosite per region
Produced the entire Online and offline component for the campaign, with the aid of developers to create a diverse range of interaction for the user. The campaign will be be driven by via digital, outdoor and guerilla
Role: Art Direction,UI/UX, Web Design
Emirates collaborated with Vayama to increase tourist inflow to Dubai.
Produced the entire Online component for the campaign, with the aid of developers to create a diverse range of interaction for the user.
Role: Art Direction,UI/UX, Web Design
Quencher Magazine is an Asia-based premium drinks magazine targeted at industry professionals and anyone who likes a drink. We cover - not just the usual alcoholic drinks such as light & dark spirits, beers, lagers, wines, champagnes & sparkling wines - but also water, juice-based, RTD's, carbonates, non-carbonates, ice-based drinks including teas and coffees.
Role: Art Direction , Graphic Design
Revamped the Transitlink website by adding familiar backdrop element their homepage design and the layout of product pages. Produced multiple digital content for this campaign
https://www.transitlink.com.sg/
Motorola introduces a more easier way to explain the uses of this rugged mobile computing. Collaborated to design and develop the microsite with the aid team
PH Tourism Board collaborated with CheapTickets.sg to increase tourist inflow to the country.
Produced the entire Online and offline component for the campaign, with the aid of developers to create a diverse range of interaction for the user. The campaign will be driven via digital, outdoor and social media.
The UK's best selling weekly motorsport magazine. Revered by fans and industry personnel, it's the ultimate source of news and analysis, from Formula One and the World Rally Championship to the less glamorous but hugely important grass roots of club motorsport.
Role: Art Direction , Graphic Design
Anchor launched its anchor pinball game, the Emerald City. Produced an extensive array of digital assets to support the release of the pinball game and the TVC
We developed an app for Standard Chartered Bank Run for a reason. The primary objective is to encourage more people to participate in the marathon 2012. Current and past participants can upload their photo or videos starting their reason for their participation.
The secondary objective is to create a social awareness on making it the biggest marathon of the year
Handled digital productions for the One Raffles place. One Raffles introduces a more easier way to explain what you can see inside the building. Produced the entire microsite with the aid of developers.
